CLIENT SHOWCASE : CASE STUDIES
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Our Internet Consultants help thousands of businesses to reach new prospects, convert those prospects into customers and grow their businesses online. Using innovative and cost-effective Internet technologies, any business can increase it profits and reduce operating expenses by becoming a more efficient e-Business. Here are just a few real-world results from our local offices around the world:
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Client: British Gas Housing
Location: Edinburgh, Scotland
Website: www.britishgashousing.co.uk
Details: British Gas Housing did not have an existing website; objective was to raise the client company's profile.
ROI: The SEO ranking for the site is already within the Top 5, and their target market is finally benefiting from an organised and informative site.
Summary: While British Gas Housing is part of a larger organisation, Centrica (plc), their web presence based within the larger corporate website of their parent company had proven to be ineffective. The flawed placement of the site was the main problem as the niche market that British Gas Housing was aiming to target were not drawn to the Centrica website resulting in no lead generation whatsoever. The client procured WSI Internet Consultant Michelle Hamil's services specifically to raise the profile of British Gas Housing and establish a site that would be readily found and relevant to their market. The site was launched in December 2004 and its SEO ranking is already within the Top 5, and their target market is finally benefiting from an organised and informative site that wholly fulfills their specific needs.
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